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October 2008 Efficiency Newsletter

Technology does not create productive people. We do.

Happy Halloween!

This past month we’ve been sticking to happy thoughts and trying to avoid the ghoulish news. We’ve been speaking at the American Marketing Association, supporting the local tech community at BarCampDC, and working with young entrepreneurs at University of Maryland and Towson. I’m particularly excited for an event I'm organizing for the DC Social Media Club on the role of search in web marketing & outreach. It's at the National Press Club on Nov 12: register here (it's free!). Other big news coming soon…

And more importantly, don’t forget to vote on Tuesday!

Tips from Technotheory

Lessons from Twitter on valuing people's time & how to be a slave to your body

Two realizations this past month have helped me to be more productive and better value people’s time. Nothing techie about them, just all about time:

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(Inexpensive!) Tools to Consider

Not digging the state of the economy? Save some cash with these tech tools.

Skype - $3/month for unlimited US+Canada phone calls, $30/year for a phone number in any area code, calls from anywhere there's an internet connection, and a web based control panel to manage it all… How much would this reduce your overhead?

CrowdSpring - Want 8000 designers to compete for your work while they build their portfolio? Check out Frank Gruber's experience getting a new logo.

Elance - If you have small tasks (in any field), try this outsourcing marketplace. Just be careful to write a clear description. A couple things I’ve had help with: a list of SIC codes I needed looked up for a series of businesses and a small PHP script that did some processing on our server—both for fixed fees.

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